CycleTel Humsafar is a mobile service that works on proven scientific principles to help you avoid unwanted pregnancy. CycleTel Humsafar is part of the Life Tools application on Nokia phones. It will be delivered in 12 Indian regional languages for a price of INR 10 per cycle.
Institute for Reproductive Health at Georgetown University (IRH) in Washington, DC has led the conceptualization and prototyping of CycleTel since 2010. IRH followed a stepwise, systematic approach to ensure our service is reliable, effective and in line with what customers desire.
Branding, Digitial Marketing, Social Media