Thought leadership Assessment

*All fields are mandatory.








Note : This questionnaire is neither right or wrong but has been developed to enable us to understand your requirements.
Score (0-10): 7 - 10 - Better
4 - 6 - Good
1 - 3 - Average
0 - If the answer is No.
Category
Criterion
Check Points
Score 0 to 10
Vision
Causes that the person has championed
Have you championed a cause beyond business (authored a book, set up a group, CSR initiatives etc)
Conference speaker
Existing talks delivered in noteworthy
conferences, if any.
Approach
Do you know that Thought Leadership is
a long-term game.
Visionary
What's the ultimate vision for the company?
Attitudinal
Presence in Focus Groups
Participation or active membership in focus groups like ASSOCHAM, CII, FICCI etc. in India or international platforms like EO, YPO etc.
Peer Feedback
The individual viewed from the eyes of peer.
Character and Conduct
Questionable incidents in past, such as police case, sexual harassment, etc.
Spokesperson in media
Have you been contributing regularly into a column?
How does journalists perceive it?
Spokesperson in social media
Have you been contributing regularly into social media platforms?
How does followers look at him?
Media Feedback
The individual viewed from the eyes of media.
Academic
Education Profile
College/Institutions attended.
Experience Profile
Experience level for being the spokesperson?
Media Profile
The company's perception in the media.
Funds
Funded by a bank/angel investor/venture capitalist/friends/family.
The individual viewed from the eyes of investors.
Accomplishments
Impact on Social Media
Social media reach (number of followers, etc.) and overall perception in the social universe.
Conference Speaker
Existing talks delivered in noteworthy conferences, if any.
Event Participation
List of influential events attended (preferably regularly)
Quantative reach of the initiative
Number of visitors, app downloads, individuals touched, etc.
External Validation
Awards/honors received from external bodies or organizations.
Impact on Academia and Research
Studies, if any, conducted by academic bodies or organizations of repute on company offerings.
Any other accomplishments