RJ Metrics has an incredibly amusing post about data analytics applied to the famous Ice Bucket Challenge. Here are some of the findings:
• The majority of participants were male (70%). One has to wonder, does it reflect the gender bias in leadership positions or is it something to do with a dare?
• While 47% people dumped the water on them themselves, 53% used a helper for a “surprise” dump.
• But perhaps more importantly, 26% of the videos didn’t mention ALS, the organization behind the challenge.
• Also, 80% of the videos didn’t mention the donation. Sure, it didn’t stop ALS from getting $100 million, but the fact itself is interesting.
The original blog is here.