Blog

Daily Marketing Blabber

 26 Apr 2016  BoringBrands Blog, Hacks

Anshul SushilAnshul Sushil, Co-founder at BoringBrands and The Moody Nation paints a picture of his daily marketing musings with a touch of humor.

Conversations like these are very common between Aakriti (Co-founder of BoringBrands) and me, and a conventional marketer in India.

They: So what do you do?
We: We run a startup marketing company called: BoringBrands.
They: So what do you do?
We: We help startups grow by helping them with marketing activities.

They: (Frowned) So, what do you do?
We: We help startups understand their marketing needs and help them wherever possible; be it graphics, public relations, advertising, films, media reach outs, and more.
They: So, what do you do?
We: We help startups understand their marketing objective, need and support them in marketing plans and later, we even work with them to achieve it.
They: So, what is your expertise?
We: Startup understanding.
They: Nah, seriously – What do you do?

And this is how it goes between us and an Entrepreneur/ Founder

They: So what do you do?
We: We run a startup marketing company called: BoringBrands
They: So what do you do?
We: We help startups grow by helping them with marketing activities.
They: (Happy) – Great, you know what – it would be awesome if you could help us come out with a marketing plan to get an awareness campaign for the next 3 months.
We: (smiling) -Will come back with a plan and also execution details.

Pretty much a day in the life of a marketing guy like me 